If you’re familiar with Maslow’s hierarchy of needs, the title of this post will ring a bell. I first began to formulate this framework as a model for understanding how ReTweets work (If you’re interested in my Science of ReTweets study, check out my live webinar Friday). But I think the concept extends far beond […]
When I started posting my new series of Facebook data points, one of the most requested graphs was the days of the week (and times of day, which is coming soon) that are best to publish on to get lots of Facebook shares. What I found when I looked at days of the week is […]
Continuing my series of Facebook sharing data (if you’re curious about my methodology, read the first post), I looked at articles that had the word “video” in their titles. It turns out that those stories that indicated they contained videos were shared more than the average story on Facebook, while they were actually shared less […]
A couple of weeks ago, I started collecting a new dataset and I’m really excited about it because it’s the first time I’m collecting data from the mother-of-all social media sites: Facebook. I’ve begun by capturing links posted to social media sites from 10 extremely popular news outlets. Some of the top blogs, both mainstream […]