Comments on: Alex Bogusky: What’s Wrong With ReTweets

By: carla

carla — Mon, 16 Mar 2009 22:51:22 +0000

If someone ReTweets a blog post of mine and forgets to put “RT” before I don’t see that as a huge deal. My blog posts should have my “signature” anyway.

By: steve Poppe

steve Poppe — Mon, 16 Mar 2009 14:16:55 +0000

If the tweeted marketing idea is clean enough and truthful, it will be hard to misinterpret or retweet inaccurately. If someone is just tossing mud, that’s okay, it will be seen as such. This medium is here to stay and extremely powerful. We, as marketers, just have to learn how not to “f” it up.

By: Jeff Korhan

Jeff Korhan — Wed, 11 Mar 2009 15:04:55 +0000

I don’t think we need to overthink ReTweeting. Sure, the message may change as it moves around, but then doesn’t it already? That’s human behavior at work. My feeling is you can always set the record straight if necessary, and if you are transparent in your marketing behavior, that should be easy accomplished.