Dive into the archives.
- How to Stop the Spread of Rumors
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If you like this post, follow me on twitter.
Barack Obama’s campaign, even from its earliest days, has been the target of a large number of negative rumors, many of them traveling in email chain letters, forwarded from person to person. They recently launched a new microsite called “Fight the Smears” designed to counteract […]
- Votrs.com Private Beta Invites
I just launched the new member’s system of Votrs.com which allows you to upload your own avatar and background, and edit your previously shortened links. It also allows you to have a shortened user page that shows all the links you’ve posted to Votrs and their social media voting buttons.
Right now the member’s system is […]
- Another Guest Post
Yep, thats right, I’ve done yet another guest post. This time its over at Jonathan Bailey’s seminal PlagiarismToday blog and its about the futility of resisting communal recreation, and the value in embracing it.
- Votrs
I was bored earlier this week so I made Votrs.com. Its like TinyURL meets SocialURL. I’d love to hear what you guys think.
Oh and Stephanie Weingart and Andrew Girdwood have blogged about it.
- What the Homeric Poems and Oral Tradition Can Teach Us About Social Marketing
When Homer composed his poems his society did not have written language, the poems were first written down about 500 years after their creation. The Homeric poems represent a great example of oral tradition, the body of culture that is transmitted without written language. In this type of environment, ideas and stories fight for awareness, […]
- Get a Free GeekFlirt Lipgloss
Just letting people know that we just launched a geek flirt promotion giving away free lipgloss.
- The GeekFlirt Lolcat Maker
I finished this a little while ago, but I’ve decided to try a soft launch for some of the sweet GeekFlirt stuff I’ve got queued up.
So here it is, the GeekFlirt Lolcat Maker. Its got some cool image generation and ajaxy goodness, have fun.
- Examples of Viral Marketing Campaigns
The best viral marketing campaigns (when a marketer intends to make something viral) are one of those things that you have to see to recognize, so here are a few of my favorite viral marketing examples:
Hotmail
When Hotmail launched, much of its early success was due to the virality of the sigline that it attached to […]
- Going to Social Media for Big Business
I’m headed over to Newton tonight for the Social Media Club’s “Social Media Lessons for Big Businesses”. Two of the speakers have great in-the-trenches experience with this stuff, one is from Walmart and one is “Fake Steve Jobs”.
Steve Restivo, Wal-Mart’s director of corporate affairs for the northeast, Dan Lyons, senior editor at Forbes (perhaps better […]
- Big Seed Viral Marketing
This is a little old, but I think it bears re-examining.
Viral marketing campaigns, like real viruses have what is called a reproduction or transmission rate. That is what is the average number of times a person will pass on a specific message. If the average person who sees your viral creative shows it to one […]




