Dive into the archives.
- Parasite SEO and Reputation Management
A post made by Micheal Martinez over at SEOmoz. For a while a few words rolled around in my head:
You see, I happen to be very good at reputation management. That means I can propel 10, 20, 30 Web sites into the top results for all sorts of search expressions. And when you ask me for a link to site X, you tell me exactly who to knock down. If I were to do this to you, I’d take your competitors down, too.
Aside from being a tad boastful…
- What is Content Development to an SEO?
Yeah, once I said content is dead, resource is king, but, there is still the issue of the text designed on pages designed to rank well, not nessecarily the ones designed to get the links. Say what you will about the dead myth of density sweetspots, there is data to provide at least rough statistical guidelines to both ensure that content does not look spammy and that it is textually relevant to the query being optimized for.
Depending on the…
- Friction, Inertia and Social Media Optimization
Social Optimization (or SMO, short for social media optimization) is the process of engineering a marketing message for social networks and media. Social media based websites are the perfect vectors in functionality and purpose for the spreading of viral marketing creatives, and now they have the traffic numbers to become serious tools.
The old what makes an idea viral issues apply here and like other web usability problems they can be broken…
- Using SMO on Social Networks to Seed Viral Marketing Campaigns
Right off the bat let me say this: these viral seeding techniques are risky. They can pay off big time, but there is a chance they could backfire. Be sure to do your risk-benefit analysis before attempting anything like this. Even if you decide against it, its always good to know how to edgy marketers can seed viral content via social networks.
You made a sweet viral video for your online viral campaign, and you just know that as soon as the…
- Been Thinkin’ ‘Bout Vertical Creep; A List
As the search engines, most recently Google, add new types of content or vertical specific search functionality and selectivly place those results above the traditional one-algo-fits-all results they are creating many different ways to be the first place result. I would expect that in at least some cases image or product specific search results in Google’s little vertical search “one box” (especially when placed above sub-par organic SERPs) gets…
- Social Media Optimization: A Buzz Timeline
- 8/25: I post my list.
- 8/29: Danny Sullivan “announces” it.
- 8/29: Randfish offers up his list.
- They’re Posts, Not Blogs
Here’s a little pet peeve of mine when teaching new bloggers. They refer to posts as “blogs”.
I’m not sure why, but that just makes my skin crawl.
- Optimizing Blog Post Titles For SEO
Cool post from Blog Business World:
How to feed your healthy dog
Dog food: Selection and feedingNote that the first title style is straight forward. The second title places a keyword phrase at the important front end, and expands on the topic after a colon. Both title styles are effective for blog SEO. I suggest you try using both styles on your blog. Note that this post uses the keyword phrase colon phrase format.
Personally I’d go with the…
- Content is Dead, and Resource is King
A few days ago, I wrote Content is dead and resource is king.
A few people liked it (or disagreed with it but found it interesting) and ran with it.
Now comes this:
Suhweet, nice work Ming.
- Blog Optimization Checklist
In working on the seo for bloggers book and dealing with blogging clients, I’ve come up with a handful of things you (or your blog software) should definitely do if you want to rank well in the search engines.
These are the absolute necessities of blog optimzation.- Automatically send and receive trackbacks
- Automatically ping blog services when new post is made
- Maintain a blogroll
- Single-post page title tags contain the post’s…
