Dive into the archives.
- How to Stop the Spread of Rumors
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Barack Obama’s campaign, even from its earliest days, has been the target of a large number of negative rumors, many of them traveling in email chain letters, forwarded from person to person. They recently launched a new microsite called “Fight the Smears” designed to counteract […]
- Petition 2.0
While working on NoInternetTaxation.org, I realized the flexible power of the online petition model for political campaigns and advocacy groups. It is low a lost cost tactic that can be used not only to create viral policy-affecting petitions, as well as to start or build on lists and communities for fundraising and awareness efforts.
So I […]
- Mythbusting: Ideas Do Not Spread Because they are Good
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I’d like to debunk a myth that has gone on, rampant and unchallenged in marketing circles, especially viral and social marketing, for some time now, but first I feel a few caveats are in order.
First: product quality is important, no amount of marketing will alchemize a bad […]
- Survey on Web Content Sharing and Online Meme Transmission
I’ve had this idea rolling around in my head for a little while now, and I just got around to doing it.
I’m conducting a survey on what types of content people share online, where and how they share it, who they share it with, and the all important question, why they share it.
Click here to […]
- Informational Cascades Prove Tipping Points Exist
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Mediapost reported recently on the results of a survey done by research firm Pollara, and Marshall Kirkpatrick over at ReadWriteWeb commented on it in a post titled “There is No Tipping Point”.
A number of thinkers… and now the Pollara study have been arguing that large numbers of people do not make decisions based […]
- Introduction to Memetics: What is a Meme?
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Enki, Keeper of Me
In ancient Sumerian mythology the god Enlil organized a list of divine laws or Me which eventually found their way into human hands. The Me were a set of rules and regulations detailing every part of the Sumerian culture. The author of […]
- The Science, History and How to of Contagious Laughter
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Laughter is that involuntary response humans of all cultures share, and while we may think of it as a reaction to humor (the funnier we find something, the more we laugh at it, goes the common wisdom), devoid of any other qualification it is a […]
- Link Attraction Factors: Report, Tools, API and Plugin
A few weeks ago I published my Link Attraction Factors report over on Read/WriteWeb and the response was awesome. I also made two tools: a keyword checking tool and a title checking tool.
The keyword checking tool
Enter a keyword and the tool will return data on popular stories on Digg that mentioned that keyword. The […]
- Sneak Peak of Digg Link Acquisition Report
Above is a little sneak preview of data from a report I’m finishing up now and has been the reason my blog has been so quiet recently. (Click for a larger view).
I’ve compiled a database of over 32,000 links that made Digg’s homepage in 2007 (a little over 37,000 total went popular last year) and […]
- Votrs.com Private Beta Invites
I just launched the new member’s system of Votrs.com which allows you to upload your own avatar and background, and edit your previously shortened links. It also allows you to have a shortened user page that shows all the links you’ve posted to Votrs and their social media voting buttons.
Right now the member’s system is […]
