Dive into the archives.
- Informational Cascades Prove Tipping Points Exist
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Mediapost reported recently on the results of a survey done [...]
- Introduction to Memetics: What is a Meme?
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Enki, Keeper of Me
In ancient Sumerian mythology the god Enlil organized a list of divine laws or Me which eventually found their way into human hands. The Me were a set of rules and regulations detailing every part of the Sumerian culture. The author of [...]
- The Science, History and How to of Contagious Laughter
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Laughter is that involuntary response humans of all cultures share, and while we may think of it as a reaction to humor (the funnier we find something, the more we laugh at it, goes the common wisdom), devoid of any other qualification it is a [...]
- Link Attraction Factors: Report, Tools, API and Plugin
A few weeks ago I published my Link Attraction Factors report over on Read/WriteWeb and the response was awesome. I also made two tools: a keyword checking tool and a title checking tool.
The keyword checking tool
Enter a keyword and the tool will return data on popular stories on Digg that mentioned that keyword. The [...]
- Sneak Peak of Digg Link Acquisition Report
Above is a little sneak preview of data from a report I’m finishing up now and has been the reason my blog has been so quiet recently. (Click for a larger view).
I’ve compiled a database of over 32,000 links that made Digg’s homepage in 2007 (a little over 37,000 total went popular last year) and [...]
- Votrs.com Private Beta Invites
I just launched the new member’s system of Votrs.com which allows you to upload your own avatar and background, and edit your previously shortened links. It also allows you to have a shortened user page that shows all the links you’ve posted to Votrs and their social media voting buttons.
Right now the member’s system is [...]
- The Freebie Niche: A Secret and Powerful Vector for Social and Viral Marketing?
This past Friday I noticed one of my sites was getting a lot more traffic than usual, after digging into the referring sites report in Google Analytics I saw the site had been posted to a large number of “freebie” websites and forums. As of this writing, just under 72-hours after it began the freebie [...]
- Desire vs Commitment: The Viral Quadrant Graph
After writing a guest post on desire in social media, my mind began to wander and out came this:
Memetics teaches us that ideas can be like organisms and evolve, and for these memes, reproduction is attention and longevity is host engagement. The more attention and desire an idea stirs, the more people it is able [...]
- Votrs
I was bored earlier this week so I made Votrs.com. Its like TinyURL meets SocialURL. I’d love to hear what you guys think.
Oh and Stephanie Weingart and Andrew Girdwood have blogged about it.
- Viral Seeding Services
One of the hardest parts of creating a viral strategy is seeding the campaign in such a way that it spreads father and faster than traditional transmission rates would allow it.
Since the average viewer of a viral will “infect” less than one person, most completely organic viral ads will die out after a few generations [...]





