Data Shows That Social Behavior Gets More Followers

Jan 25th 2010 View Comments

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The linguistic analysis engine behind TweetPsych has given me a bunch of cool data points to analyze, so I’ve begun to look at various factors and their relationship with follower counts. Using a database of over 30,000 accounts that have been analyzed with TweetPsych, the first dimension I’ve looked at is “Social Behavior”.

The “Social Behavior” category includes inclusive language like “we” and “you”, as well as language that describes relationships and communication. As it turns out, accounts with more followers, tended to be using more social language.

Over the next week or two, I’ll be posting about the rest of the dimensions TweetPsych analyzes and how they’re related to follower numbers, so stay tuned.

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http://www.mikestenger.com Mike Stenger

Awesome graph Dan! I talk about engagement a lot and using social media to primarily build relationships and this just goes further to show that it does make a difference.
http://www.mikestenger.com Mike Stenger

Awesome graph Dan! I talk about engagement a lot and using social media to primarily build relationships and this just goes further to show that it does make a difference.
http://www.mikestenger.com Mike Stenger

Awesome graph Dan! I talk about engagement a lot and using social media to primarily build relationships and this just goes further to show that it does make a difference.
http://www.mikestenger.com Mike Stenger

Awesome graph Dan! I talk about engagement a lot and using social media to primarily build relationships and this just goes further to show that it does make a difference.
http://www.mikestenger.com Mike Stenger

Awesome graph Dan! I talk about engagement a lot and using social media to primarily build relationships and this just goes further to show that it does make a difference.
http://www.mikestenger.com Mike Stenger

Awesome graph Dan! I talk about engagement a lot and using social media to primarily build relationships and this just goes further to show that it does make a difference.
http://www.mikestenger.com Mike Stenger

Awesome graph Dan! I talk about engagement a lot and using social media to primarily build relationships and this just goes further to show that it does make a difference.
http://www.mikestenger.com Mike Stenger

Awesome graph Dan! I talk about engagement a lot and using social media to primarily build relationships and this just goes further to show that it does make a difference.
http://www.facebook.com/jmctigue John McTigue

Let's do the reverse experiment and use lots of corporate speak and buzzwords and watch the chart take a nose dive!
http://www.facebook.com/jmctigue John McTigue

Let's do the reverse experiment and use lots of corporate speak and buzzwords and watch the chart take a nose dive!
http://www.facebook.com/jmctigue John McTigue

Let's do the reverse experiment and use lots of corporate speak and buzzwords and watch the chart take a nose dive!
http://www.facebook.com/jmctigue John McTigue

Let's do the reverse experiment and use lots of corporate speak and buzzwords and watch the chart take a nose dive!
http://www.facebook.com/jmctigue John McTigue

Let's do the reverse experiment and use lots of corporate speak and buzzwords and watch the chart take a nose dive!
http://www.facebook.com/jmctigue John McTigue

Let's do the reverse experiment and use lots of corporate speak and buzzwords and watch the chart take a nose dive!
http://www.facebook.com/jmctigue John McTigue

Let's do the reverse experiment and use lots of corporate speak and buzzwords and watch the chart take a nose dive!
http://www.facebook.com/jmctigue John McTigue

Let's do the reverse experiment and use lots of corporate speak and buzzwords and watch the chart take a nose dive!
http://pixelbits.wordpress.com/ Mona N.

Wow – thank you for introducing me to the RID. Having problems finding the complete list of the words but hey, it's 2010. It should be out there. Somewhere.
http://pixelbits.wordpress.com/ Mona N.

Wow – thank you for introducing me to the RID. Having problems finding the complete list of the words but hey, it's 2010. It should be out there. Somewhere.
http://pixelbits.wordpress.com/ Mona N.

Wow – thank you for introducing me to the RID. Having problems finding the complete list of the words but hey, it's 2010. It should be out there. Somewhere.
http://pixelbits.wordpress.com/ Mona N.

Wow – thank you for introducing me to the RID. Having problems finding the complete list of the words but hey, it's 2010. It should be out there. Somewhere.
http://pixelbits.wordpress.com/ Mona N.

Wow – thank you for introducing me to the RID. Having problems finding the complete list of the words but hey, it's 2010. It should be out there. Somewhere.
http://pixelbits.wordpress.com/ Mona N.

Wow – thank you for introducing me to the RID. Having problems finding the complete list of the words but hey, it's 2010. It should be out there. Somewhere.
http://pixelbits.wordpress.com/ Mona N.

Wow – thank you for introducing me to the RID. Having problems finding the complete list of the words but hey, it's 2010. It should be out there. Somewhere.
http://pixelbits.wordpress.com/ Mona N.

Wow – thank you for introducing me to the RID. Having problems finding the complete list of the words but hey, it's 2010. It should be out there. Somewhere.
Pingback: Data Shows That Social Behavior Gets More Followers | Dan Zarrella | Banedon's Cyber-Junk
http://www.ivanwalsh.com Ivan Walsh

Hi Dan,

Does it break it out by nouns & verbs?

I'd be interested to see if 'commands', instructions & other such constructs have higher clickthrus.
http://www.ivanwalsh.com Ivan Walsh

Hi Dan,

Does it break it out by nouns & verbs?

I'd be interested to see if 'commands', instructions & other such constructs have higher clickthrus.
http://www.ivanwalsh.com Ivan Walsh

Hi Dan,

Does it break it out by nouns & verbs?

I'd be interested to see if 'commands', instructions & other such constructs have higher clickthrus.
http://www.ivanwalsh.com Ivan Walsh

Hi Dan,

Does it break it out by nouns & verbs?

I'd be interested to see if 'commands', instructions & other such constructs have higher clickthrus.
http://www.ivanwalsh.com Ivan Walsh

Hi Dan,

Does it break it out by nouns & verbs?

I'd be interested to see if 'commands', instructions & other such constructs have higher clickthrus.
http://www.ivanwalsh.com Ivan Walsh

Hi Dan,

Does it break it out by nouns & verbs?

I'd be interested to see if 'commands', instructions & other such constructs have higher clickthrus.
http://www.ivanwalsh.com Ivan Walsh

Hi Dan,

Does it break it out by nouns & verbs?

I'd be interested to see if 'commands', instructions & other such constructs have higher clickthrus.
http://www.ivanwalsh.com Ivan Walsh

Hi Dan,

Does it break it out by nouns & verbs?

I'd be interested to see if 'commands', instructions & other such constructs have higher clickthrus.
http://www.superiorpromos.com/ Promotional Products

Dan, Great graph… I hope that one day we will get to see a break down of a ton more language. This is a pretty cool tool.
chrisstetson

Dan, I noticed the same relationship between a high score on “social behavior” and the number of followers when I first tried your excellent TweetPsych tool. But then I noticed that (a) Twitter accounts writing about social media tended to score high on “social behavior” too (maybe the word “social” works as well or better than “we” and “you”) and (b) those Twitter accounts (there are a lot of them) also had disproportionately high followers.

If you exclude Twitter accounts talking about social media, I wonder how powerful the “social behavior” score is as a predictor of follower volume. TweetPsych is cool. A TweetPsych that allowed one to control for topic matter would be even cooler.
chrisstetson

Dan, I noticed the same relationship between a high score on “social behavior” and the number of followers when I first tried your excellent TweetPsych tool. But then I noticed that (a) Twitter accounts writing about social media tended to score high on “social behavior” too (maybe the word “social” works as well or better than “we” and “you”) and (b) those Twitter accounts (there are a lot of them) also had disproportionately high followers.

If you exclude Twitter accounts talking about social media, I wonder how powerful the “social behavior” score is as a predictor of follower volume. TweetPsych is cool. A TweetPsych that allowed one to control for topic matter would be even cooler.
chrisstetson

Dan, I noticed the same relationship between a high score on “social behavior” and the number of followers when I first tried your excellent TweetPsych tool. But then I noticed that (a) Twitter accounts writing about social media tended to score high on “social behavior” too (maybe the word “social” works as well or better than “we” and “you”) and (b) those Twitter accounts (there are a lot of them) also had disproportionately high followers.

If you exclude Twitter accounts talking about social media, I wonder how powerful the “social behavior” score is as a predictor of follower volume. TweetPsych is cool. A TweetPsych that allowed one to control for topic matter would be even cooler.
chrisstetson

Dan, I noticed the same relationship between a high score on “social behavior” and the number of followers when I first tried your excellent TweetPsych tool. But then I noticed that (a) Twitter accounts writing about social media tended to score high on “social behavior” too (maybe the word “social” works as well or better than “we” and “you”) and (b) those Twitter accounts (there are a lot of them) also had disproportionately high followers.

If you exclude Twitter accounts talking about social media, I wonder how powerful the “social behavior” score is as a predictor of follower volume. TweetPsych is cool. A TweetPsych that allowed one to control for topic matter would be even cooler.
chrisstetson

Dan, I noticed the same relationship between a high score on “social behavior” and the number of followers when I first tried your excellent TweetPsych tool. But then I noticed that (a) Twitter accounts writing about social media tended to score high on “social behavior” too (maybe the word “social” works as well or better than “we” and “you”) and (b) those Twitter accounts (there are a lot of them) also had disproportionately high followers.

If you exclude Twitter accounts talking about social media, I wonder how powerful the “social behavior” score is as a predictor of follower volume. TweetPsych is cool. A TweetPsych that allowed one to control for topic matter would be even cooler.
chrisstetson

Dan, I noticed the same relationship between a high score on “social behavior” and the number of followers when I first tried your excellent TweetPsych tool. But then I noticed that (a) Twitter accounts writing about social media tended to score high on “social behavior” too (maybe the word “social” works as well or better than “we” and “you”) and (b) those Twitter accounts (there are a lot of them) also had disproportionately high followers.

If you exclude Twitter accounts talking about social media, I wonder how powerful the “social behavior” score is as a predictor of follower volume. TweetPsych is cool. A TweetPsych that allowed one to control for topic matter would be even cooler.
chrisstetson

Dan, I noticed the same relationship between a high score on “social behavior” and the number of followers when I first tried your excellent TweetPsych tool. But then I noticed that (a) Twitter accounts writing about social media tended to score high on “social behavior” too (maybe the word “social” works as well or better than “we” and “you”) and (b) those Twitter accounts (there are a lot of them) also had disproportionately high followers.

If you exclude Twitter accounts talking about social media, I wonder how powerful the “social behavior” score is as a predictor of follower volume. TweetPsych is cool. A TweetPsych that allowed one to control for topic matter would be even cooler.
chrisstetson

Dan, I noticed the same relationship between a high score on “social behavior” and the number of followers when I first tried your excellent TweetPsych tool. But then I noticed that (a) Twitter accounts writing about social media tended to score high on “social behavior” too (maybe the word “social” works as well or better than “we” and “you”) and (b) those Twitter accounts (there are a lot of them) also had disproportionately high followers.

If you exclude Twitter accounts talking about social media, I wonder how powerful the “social behavior” score is as a predictor of follower volume. TweetPsych is cool. A TweetPsych that allowed one to control for topic matter would be even cooler.
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http://twitter.com/terpimost Vladislav Korobov

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