Data Shows: On Facebook, Sex Sells





As promised here’s another post in my Facebook sharing data series.

This time, I applied the two linguistic algorithms (RID and LIWC) that power TweetPsych to my Facebook sharing data set and found an interesting, if not entirely surprising phenomenon.

Articles in my dataset that include sexual references in their titles, are shared on Facebook far more than the average story. Additionally, positivity is more shared than negativity. If you want to your blog post or article shared on Facebook, it’s a trying writing (positively) about sex.

If you’re curious about my methodology and dataset, read this page.